sizcache = "0" sizset = "43">
AdMob vs IAD
Which of these candidates will define the mobile advertising platform in the future? Google's new AdMob, which recently bought for $ 750, course search facility, while Steven Jobs is touting a new IAD platform that is uniquely oriented program. Either way technology is growing geometrically, and Apple and Google are both hoping not too much advertising revenue.
Steve Jobs introduces the IAD platform
"IAD will change the face of advertising," according to Steve Jobs. This totally unique advertising platform will be built directly into the iPhone New Apple OS sučelju.Revolucionarna IAD, according to Jobs, "change the quality of advertising." Using the HTML5 IAD will be experienced in the programs, not as a result of a search. This will redirect the user to the browser window. Clicking on the IAD will result in a full screen display of advertisements. S IAD viewers will be able to watch movie trailers, promo and play games, or to order products.
IADS will remain owned by Apple, who will host and deliver all the IADS. The developers will receive 60% of revenues.
Google Buys AdMob
New AdMob platform is already more than 125 billion mobile ads. AdMob ads delivered through many different platforms including iPhone and Android. Like jobs,
Eric Schmidt is excited about the new technology, says that his company feels "confident about investing in our future ."
Since the search operation in May not be as uniquely innovative, but it certainly is a tried and tested. Google is by far the leading search engines and Google Mobile Search volumes are seen more than fivefold increase in the last two years, a 62% increase in the first three months of 2010 alone.
Total mobile advertising technology
While Google and Apple are fighting to build and shape the future in two different directions, text ads are still the simple bread and butter for many. SMS ads are so popular because more people use SMS than both mobile applications and browsers combined. 65% of all mobile phone owners use text, while only about 30% use a browser or download the application on their phones.
mobile advertising is growing rapidly and the technology behind it is growing and changing fast. Is MobAd part time in the future, or IADS will change the way people think about advertising? Will the end of the text to assign one or both of these innovative platform? It is impossible to know, but for now all three ways mobile advertising are likely to thrive.
No comments:
Post a Comment